Visual Communication: Digital Media Design (B.A.)
Visual Communication is an interdisciplinary program that integrates visual acuity with skill and knowledge in areas of graphic design, fine art, communications, technology, and business. Emphasis is placed on the conception, design, planning, and implementation of visual solutions to complex problems in contemporary culture. In addition, the department seeks to encourage freedom of expression and creativity through the development of innovative concepts with professional execution to help students become conversant in the philosophy and psychology of both historical and contemporary art and design forms. The Visual Communication degree program offers four different concentrations that focus on targeted skills within each area. Concentrations include Digital Media Design, Graphic Design, Illustration, and Studio Art.
Digital Media Design is an interdisciplinary concentration combining various aspects of the digital arts. Students develop a broad range of transferable skills in visualization, communication, video, web, animation, and technology. These skills provide a foundation for careers in video production, web design and development, multimedia, and visual communication. A mid-program review will be required of all candidates in the Digital Media Design concentration. The portfolio will assess GPA and specific projects to determine the future academic path of the candidate. A minimum of 40 semester hours in junior and senior courses (300 and 400 level) is required of all candidates for graduation.
Requirements
Required Courses